Mission
Protecting What Makes Us Human
Built by the people it aims to protect, our mission is to preserve and promote human art, music, film, and other forms of content that shape our culture and define humanity. We do this not only by raising awareness but also by working with the creator community and providing ways to highlight and encourage human-created content.
As AI-generated content floods every platform, often without disclosure of its origins, we believe in transparency. At this pivotal moment, we come together to protect the future of humanity.
About Us
Preserving the Future of Human Creativity
We are a human-centric community who "eat our own dog food" as we are all creators who are eager to look for ways to showcase our authentic work and authorship in the age of AI. Our goals include:
- Listen & Evolve: Through surveys, interviews, and more, we work with the creator community to continuously improve our approach.
- Set Standards: We develop and refine shared standards for creators, such as the Not By AI 90% Rule.
- Promote Human Work: We develop tools and free resources, such as badges and Project Pages, to help promote authentic human-created work.
We explore ways to serve an audience that spans multiple creative fields. Here are some of the items on our to-do list:
- Improve the review process for human-made work.
- Publish free educational resources which may also be shared through a newsletter.
- Further develop the Not By AI 90% Rule into a broader human-creation standard.
- Expand badge translations and accessibility.
- Conduct surveys and work with the creator community to understand creators’ needs.
- Build closer partnerships with schools and nonprofit organizations to support education and further promote human creativity.
